The Rise of the Drop LordHow style culture, social media, sports and fandom drives youth consumerism and created the Drop Lord archetype.Oct 3Oct 3
Is Streetwear and Sneaker Culture dead?Nike stock clocked in at $77.80 today, VF Corp which owns Vans, North Face and Timberland $17.53. Adidas AG is at $115.23, faring a little…Sep 11Sep 11
The evolution of Energy Marketing from Street Culture to Main StreetLos Angeles, Ca. January 2021.Jan 13, 2021Jan 13, 2021
Social Capital is the Currency of Gen Z and it’s shaping how brands work with influencersBy Reggie Casagrande October 10, 2020Oct 10, 2020Oct 10, 2020
The Feminization of StreetwearThis story was written and told last year. When i first wrote it, I thought, I’m late in the game to actually write this. But I later…Jan 28, 2020Jan 28, 2020