The Culture Chronicles by Reggie CasagrandeThe Rise of the Drop LordHow style culture, social media, sports and fandom drives youth consumerism and created the Drop Lord archetype.Oct 3Oct 3
The Culture Chronicles by Reggie CasagrandeThe Culture of the LineHow Fandom drives consumerism, community and commerce.Sep 16Sep 16
The Culture Chronicles by Reggie CasagrandeIs Streetwear and Sneaker Culture dead?Nike stock clocked in at $77.80 today, VF Corp which owns Vans, North Face and Timberland $17.53. Adidas AG is at $115.23, faring a little…Sep 11Sep 11
The Culture Chronicles by Reggie CasagrandeHow sneakers become Cultural Icons: The Stan SmithBy: Reggie CasagrandeJun 11, 2023Jun 11, 2023
The Culture Chronicles by Reggie CasagrandeThe evolution of Energy Marketing from Street Culture to Main StreetLos Angeles, Ca. January 2021.Jan 13, 2021Jan 13, 2021
The Culture Chronicles by Reggie CasagrandeSocial Capital is the Currency of Gen Z and it’s shaping how brands work with influencersBy Reggie Casagrande October 10, 2020Oct 10, 2020Oct 10, 2020
The Culture Chronicles by Reggie CasagrandeThe Feminization of StreetwearThis story was written and told last year. When i first wrote it, I thought, I’m late in the game to actually write this. But I later…Jan 28, 2020Jan 28, 2020
